Priced by your team size — not by what you unlock.

$35/mo for the first seat, then $10 for each seat after — capped at $75 for a five-person shop. Every core CRM feature is on every plan. You never pay to unlock something you already needed.

New, September 2026 — the phone changed shape. You no longer add a bare business line: AI Dispatch bundles AI answering, AI text-back and the dispatch system with a business number included — or we port the one your customers already call. CRM pricing is unchanged at $35 for the first seat and $10 for each seat after. Nobody already paying went up — existing shops keep what they signed up for.

14-day free trial (30 days with a referral code) · no credit card required · no contract · your data exports anytime

The math, in plain numbers

One base subscription. Add people as you grow.

Adding a technician just revises the same subscription — no second checkout, no new plan to shop for. Remove a seat and it revises down next cycle.

Team size How it adds up Per month
1 seat — solo tech$35 base$35
2 seats$35 + $10$45
3 seats$35 + $10 × 2$55
4 seats$35 + $10 × 3$65
5 seats$35 + $10 × 4$75
6+ seats$75, then $15 each seat beyond 5 — no ceiling$90+

Every seat sees the whole system, scoped to their role — owners, admins, schedulers, techs, drivers, and sales. Running a big shop? The formula never changes. Start free →

✓ 14-day free trial (30 with a referral code) — no credit card required ✓ No contract, cancel anytime ✓ No transaction cut — card fees go to Stripe, not us ✓ White-glove setup included
Every plan, every feature

You scale by team size — never by unlocking capabilities.

There's no "Pro tier" holding your route optimizer or QuickBooks sync hostage. If it helps you run an appliance shop, it's already on. Here's what every seat gets:

Want the deep dive? See the full feature tour →

New — the full AI upgrade

Want to automate your dispatch? Upgrade to the full AI.

AI answering, AI text-back and the whole dispatch system in one price — with a business number included, or we port the one your customers already call. Your CRM price doesn't change.

AI Dispatch

She answers in your shop's name, takes the job, and puts it on the board — so a missed call stops being a lost call. Priced by the size of your crew, with your AI minutes included.

$65/mo
1–2 techs · 400 min
$95/mo
3–5 techs · 750 min
Bigger crew
  • AI answering — every call picked up, in your shop's name
  • AI text-back answers and books the calls you still miss
  • A business number included — or we port the one you already use
  • Full dispatch system built in — board, calendar, routing and arrival windows
  • Booked work lands on your day, not in a voicemail box
  • Your AI minutes included every month
Good to know

Your CRM price stays exactly the same.

AI Dispatch sits on top of the per-seat plan you already have — the $35 first seat and $10 for each seat after are unchanged, and nobody already paying goes up.

The voice line is prepaid, and it isn't part of the free trial. The 14 days free cover the CRM — real minutes on a real phone number cost real money the moment she answers, so AI Dispatch is paid up front. Try the CRM free, add the phone when you're ready.

Your included minutes are printed right there on the plan — 400 or 750 a month, covering the AI actually talking to your customers. Go past them and we add minutes in blocks rather than cutting her off mid-call; we'll always square that with you first.

A new number is a quick hands-on step with our team; porting the number your customers already know takes about two weeks. Either way we do it with you.

Talk to us about upgrading →

The math works too

A fraction of the generic tools — and it actually speaks appliance.

Compare on capability first: none of the generalists do home-warranty split billing, AI work-order parsing, per-machine pricing, or resale-with-warranty-clock. The sticker price just happens to be lower too.

ApplianceOps$35 + $10/seatALL CRM FEATURES · PHONE IS AN OPTIONAL ADD-ON
Housecall Pro (approx.)~$59–189/mo
Workiz (approx.)~$225+/mo
ServiceTitan (approx.)~$300+/user

Every plan includes all the core CRM features and you scale by team size, not by unlocking what you already needed. Competitor figures are approximate, change often, and are shown for rough context — not a quote. The price is great; the fit is why appliance shops stay. See the full comparison →

Straight answers

Pricing questions, answered.

How much does ApplianceOps cost?

It's per seat: $35/mo for the first seat plus $10 for each additional seat, capped at $75 for five. So one tech is $35, two is $45, three is $55, four is $65, and five is $75 — then $15 a seat above that. Every core CRM feature is included on every plan — you only pay more as your team grows. There's a free trial and no contract.

Is every feature really included on every plan?

Yes. Dispatch, invoicing, home-warranty split billing, AI diagnosis and work-order parsing, per-machine pricing, payments, inventory, resale and delivery, route optimization, reporting, QuickBooks sync, offline field work — all of it is on from your first seat. You scale by team size, not by unlocking capabilities. The only separate paid item is AI Dispatch — the phone, answered.

What does an extra seat cost?

$10/mo per additional seat, forever — there's no ceiling and no per-user "enterprise" jump. Adding someone just revises your existing subscription (no second checkout); removing someone revises it down on the next cycle.

Is the phone included in the $35?

No — the $35 is the CRM. The phone now comes with AI Dispatch: $65/mo for 1–2 techs (400 AI minutes) or $95/mo for 3–5 (750), with a business number included or your existing number ported. That is AI answering, AI text-back and the dispatch system together — we no longer sell a bare phone line on its own. It's prepaid rather than part of the free trial, because a live number and real AI minutes cost money from the first call. Bigger crew? Reach out.

Is there a free trial?

Yes — 14 days free, or 30 days if you sign up with a referral code, and no credit card is required to start. Trial seats aren't metered, so you can invite your whole team to try it; the seat count only matters when you convert to a paid plan. The trial covers the CRM only. AI Dispatch is prepaid — a live phone number and AI minutes cost money from the first call, so that part is paid up front rather than trialled.

Are there any transaction fees?

ApplianceOps takes no cut of your payments. Card payments run on your own Stripe connected account, so standard Stripe processing rates apply and go to Stripe, not to us. Card processing is a feature, not a revenue stream for us.

Can I cancel anytime?

Yes. There's no contract and no cancellation fee — you can cancel from Settings whenever you want, and your data exports anytime. We'd rather earn the month than lock you in.

What about the old Solo / Team / Team Plus / Pro plans?

Those named tiers are grandfathered legacy plans for a handful of existing shops and aren't sold anymore. Today it's simply per seat: $35 for the first, $10 for each additional through five seats, then $15 beyond. Every plan already includes every core feature.

Start free — no card, no contract

Try it on your real shop for two weeks.

Set it up in an afternoon, or send us your customer list and we'll import it for you. See why appliance shops are switching — free for 14 days.

White-glove setup included · your data exports anytime · cancel whenever